A company that sells gun owners who fantasize about shooting their political opponents with bullets
the opportunity to live that dream, is now using a picture of a mass
shooting victim to promote its latest product. Zombie Industries
specializes in target mannequins that bleed when shot. One of their
newest targets is a “Gun Control Lobbyist Zombie,” which allows shooters
to imagine they are mowing down undead supporters of universal
background checks every time they squeeze the trigger.
A graphic promoting this product features the bleeding target
superimposed on a picture of apparent actual gun safety lobbyists. One
of the people standing in the background is Colin Goddard,
a survivor of the Virginia Tech massacre who was shot four times during
that mass shooting and still carries three bullets in his hip and
On Twitter, Goddard asked the shooting target company to stop using his image to promote their product:
Zombie Industries recently redesigned an “ex-girlfriend” target to make it appear less human after it sparked outrage from women’s groups arguing that it “turns violence against women into a joke
and promotes the idea that men should want to kill their ex-wives or
ex-girlfriends.” They continue to market a shooting target which closely resembles President Obama.